Hey, it’s Ciara here :)
We want to make your laundry day something you look forward to. We hope that in 2025, we create the even more incredible products for you - and us 🤭 - to use.
Right now, I need to start working on fragrance ideas for the second half of 2025. And I’d love your opinion on what you want to see! I’ve put together a questionnaire that will hopefully find out what you like, and then I’ll take your answers and over the next few days I’ll develop scent moodboards and brands and then show you them to get your feedback on the ideas!
So, if you’ve got a few minutes while watching Squid Games or Gogglebox, take this scent questionnaire, help us develop the future of laundry products! It’s early… but these could end up going in supermarkets.. who knows!!
Thanks for your thoughts in advance. 🥰
Best wishes,
Ciara
214 commenti
Gia
Enigma would be great. It would also be good to know if anyone did guess the scents. Or what the scents were.
A Clark
I like freesias
A lady was wearing a perfume the other day smelling of freesias I think
She said it was Victoria secret perfume
Fiona S
I loved the Naughty and Spice seasonal scent and would love something similar with Sandalwood, coffee or spicy notes year round.
Still love Date Night and Oud.
Dori
I think Enigma was extremely unique, and not like any other scent of yours – that 100% needs to be part of the line:)
Besides that maybe something with sandalwood, or a more oriental fragrance?
Susan
Please bring back Spooky Szn but for Autumn/Winter rather than just a few weeks. My whole family loved this and I really wished I’d bought another bottle before stock ran out. How about taking pre-orders in early Sept for a late Sept or 1 Oct launch? That way no one is disappointed to miss it, and it will help you gauge demand for production.
I would also like a full-sized Christmas scent I could use from 1st December – Naughty & Spice would be perfect for me.
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