The Love Triangle

The Love Triangle

15 April 2024 

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The Love Triangle… Our new theory for making great products for you! 

A few days ago, we showed you four new bottle colours and asked you to decide which product we’re launching next.

The results excited us...

You guys loved the sound of Cocoa Butter Kisses, but when we showed the bottle on its own with no branding, it was the least voted for in our poll.

The opposite was the case for the matcha green bottle. The scent moodboard was the least requested, but the bottle colour was one of the most loved!

So, to make you products you love, we need three elements to connect to make great products: Scent, Name and Bottle Colour (the Love Triangle) 📐💗

So, do you think we nailed these products now? Or do we need more work?! Check out the scents below: 

158 commentaires

Anita

Anita

It is so true about the triangle, each element should work together to bring it to life. Love the visuals, the play on words and imagery. The bottle colours are so important, I imagine what would look good in my utility colour palette! I prefer the neutral and less bright colours. In the new ones presented I would not be so keen on the peach but the story, graphics and scent name make it ok. I love the look of cocoa butter kisses and be my first choice. The white bottle design I don’t think works – the gradient pale font is not strong enough and looked a bit dated and yes, a bit my little pony! The name is great, icing on the cake, I would just do something with the font colour, make it more clean, sophisticated looking. Vanilla, tonka, brown sugar all imply deep, earthy golden brown colours maybe use for the font.

Susmita

Susmita

🤍 Not a fan of the colour or the scent personally
🤎 Would love a scent with cocoa butter but I think I’d only reach for it during autumn & winter
💚 LOVE the colour and scent combo. Also sounds fresh and therefore perfect for spring but I agree with another comment that the name ‘Farmers Market’ doesn’t sound particularly nice…maybe something simple like ‘Bloom’, ‘Fresh Beginnings’ or ‘Spring Cleaning’?
🧡 I really like the bottle colour and notes of peach and orange blossom as the current scents you have aren’t very fruity, but again, not a fan of the name. However, I’d still purchase it as for me, scent and bottle colour matter the most.

Faye Billington

Faye Billington

Farmers Market sounds intriguing, and I love the shade of the bottle 😍

Jemmina

Jemmina

I think the cocoa butter kisses should be a light brown, more of a caramel colour! The scent sounds amazing. I’m loving the icing on the cake, I love the colour of the wording and I can’t wait to try them both. The farmers market is my least favourite the colour is nice but it makes me think the scent will be mint based.

Annabel

Annabel

All 4 sound fantastic, and bottle colours to match, but will need to smell them before giving final verdict

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