15 April 2024
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The Love Triangle… Our new theory for making great products for you!
A few days ago, we showed you four new bottle colours and asked you to decide which product we’re launching next.
The results excited us...
You guys loved the sound of Cocoa Butter Kisses, but when we showed the bottle on its own with no branding, it was the least voted for in our poll.
The opposite was the case for the matcha green bottle. The scent moodboard was the least requested, but the bottle colour was one of the most loved!
So, to make you products you love, we need three elements to connect to make great products: Scent, Name and Bottle Colour (the Love Triangle) 📐💗
So, do you think we nailed these products now? Or do we need more work?! Check out the scents below:
158 commentaires
Gia
The scent of Farmer’s Market sounds absolutely amazing to me, and I really hope it’s released because I’d love it for all of my linens and more, but I wonder if the name is right? When I hear the scent profile I think of beautiful country gardens, but when I hear the name… as someone who has shopped at a lot of farmer’s markets they usually smell a bit less, lets say, pleasant.
Gill Rugg
Perhaps a lighter brown to sum up cocoa butter? You associate brown with dirt so that puts me off brown for washing clothes.
For me, the pear and freesia sounds the freshest scent, and you associate green with freshness.
Peach feels fruity, and summery. The scent sounds good, too.
Probably not so keen on the “icing” scent although I like the holographic print on the bottle.
Lorraine
White is making me think I would smell like a fairy cake and the rainbow writing is a bit ‘unicorn/my little pony but the notes amber musk and patchouli are bloomin gorgeous. My fave smells. So that’s the best smell but the green bottle is nicest. Ps please can we have an ironing water spray. In the form of drops that you add to your own tap water.
Sophie
I think all the bottle colours/ names work apart from ‘Take Me Back’ 😬 I LOVE the colour just not the name. For some reason it just doesn’t make me excited for the scent as your others do and I couldn’t guess what kind of scent it is either without reading more into it.
Sarah Whitehouse
Love these 3 , looking amazing , colour of bottles make you almost smell the scent !!
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