What are we missing?

What are we missing?

Hey, it’s Ciara here :)

 

We want to make your laundry day something you look forward to. We hope that in 2025, we create the even more incredible products for you - and us 🤭 - to use.

Right now, I need to start working on fragrance ideas for the second half of 2025. And I’d love your opinion on what you want to see! I’ve put together a questionnaire that will hopefully find out what you like, and then I’ll take your answers and over the next few days I’ll develop scent moodboards and brands and then show you them to get your feedback on the ideas!

So, if you’ve got a few minutes while watching Squid Games or Gogglebox, take this scent questionnaire, help us develop the future of laundry products! It’s early… but these could end up going in supermarkets.. who knows!!

Thanks for your thoughts in advance. 🥰 

Best wishes,

Ciara

214 comentarios

Szilvia Gudor

Szilvia Gudor

Sea salt& wood sage

Millie McGee

Millie McGee

I would love a vanilla fragrance, one similar to Burberry Goddess would be amazing
I also agree with another comment that said about an antibacterial detergent, could this be a booster maybe that you could add to any of the existing products?
Another one that would be nice perhaps is another natural one similar to the lavender that is fragranced with essential oils
My favourite essential oils are definitely bergamot and neroli 🍊🩷

Mihaela

Mihaela

Maybe something like mint fresh with some sweet notes

Elizabeth Kent

Elizabeth Kent

My favourite scet is the Oud.
I prefer seats that have more woody spicee or even citrus. The scents range are lovely but some are a lttek too sweet or floral fo me.

Hayley Tattersall

Hayley Tattersall

Make pistachio available for all

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