Hey, it’s Ciara here :)
We want to make your laundry day something you look forward to. We hope that in 2025, we create the even more incredible products for you - and us 🤭 - to use.
Right now, I need to start working on fragrance ideas for the second half of 2025. And I’d love your opinion on what you want to see! I’ve put together a questionnaire that will hopefully find out what you like, and then I’ll take your answers and over the next few days I’ll develop scent moodboards and brands and then show you them to get your feedback on the ideas!
So, if you’ve got a few minutes while watching Squid Games or Gogglebox, take this scent questionnaire, help us develop the future of laundry products! It’s early… but these could end up going in supermarkets.. who knows!!
Thanks for your thoughts in advance. 🥰
Best wishes,
Ciara
214 reacties
Vicky
I love scents like lily flames. Fairy dust ,sweet with a touch of baby powder scent it’s a lasting scent without being heavy.
A
Remember Ooh La La soap from Lush? Lavender and rosemary. Think their Twilight scent approximates it. I’d forever worship at your feet if you could reproduce that.
Natalie Brown
Ooh Woody would be lovely.
The Noir 29 and The Matcha. 26 by Le Labo are amazing woody fragrances
Joe Temple
I love all your fragrances but I’m more drawn to the fruity citrus scents. Perhaps an Apple scent for spring? Are you going to bring out the shampoo/conditioner in the rain & moss scent of your fabric spray? That sounds refreshing 😊
Fiona Bubb
Oh my goodness predictive text!
Tonka bean!!!!! Not Toni’s 😂❤️
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