Help us re-name this product!
In November we launched ‘Candy Beach’. It was meant to be our Flagship product. Our signature brand-coloured bottle and scent. But it quickly became our worst seller! 😂
The fragrance inside Candy Beach is absolutely gorgeous, and the bottle is arguably our most aesthetic. The fragrance is a unique blend of Vanilla, Dragonfruit and Musk… but the product just hasn’t caught on!
Do we need a new name? And does anyone have any good ideas? Or is there something else that’s holding back people trying the product? Let us know what you think before we go back to the beginning on this one!
Would love to hear from you 💜
450 reacties
Gemma
Best smell and best colour bottle! I’m so glad that there is a chance it will be back under a new name. It needs to be included in the sample pack for sure and I was never able to order it on subscription, which would have been ideal. I don’t have a suggestion for a name but I’d buy it whatever it’s called!
Timothy Smith
Personally I think something like Signature Summer, Summer Dreams or Island Breeze
Rachel La-Mont
I think the name should be “Sunset Serenade” or “Island Breeze”.
Sars
When I’m looking to purchase a scent or personal care product I’m usually drawn in by the packaging and name first before I get to smell, so this needs to be right on the get go. My initial go to is you OUD which is very me. I wouldn’t be drawn to Candy Beach as for one I don’t associate dragonfruit with a distinguishable scent and two it instantly makes me think ‘sickly sweet’ or ‘lolly pops’ or ‘candy canes’ which isn’t a concept i’d like to find my self wearing or smelling like. I’m also not a fan of lilac as it’s too girly girl for me and I feel it’s a neither here nor there tone. Maybe a deeper version of this colour would give it some oomph and appeal to the unisex. Going back to the name id like to suggest ‘Tropic Sands’ given dragonfruit is from the tropics. ‘Beach coma’ or ‘Dessert Safari’ I was thinking of the area in Dubai where the sand meets the sea. I leave that with you. Good luck on the product rename.
Zhane Healey
I discovered Tallow and Ash a couple of months ago via Instagram because I was looking for something non-toxic and environmentally friendly. At the time you were selling Candy Beach cheap, because you were trying to sell all the bottles. For these reasons I bought some bottles, in order to give your company a try. Now I’m obsessed and gutted that this scent is being discontinued, I’ve tried some other scents from the samples I received, but nothing compares for me.
Personally, I like the branding likely because I am familiar with the scent. I guess the downfall was the name ‘Candy Beach’ for some people, so please do not give up on the scent, but instead rename ‘Signature’ or make it available in the sample pack or keep it at a discounted rate, or allow it to be a subscription option.
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