Hey guys it’s Ciara - I’m beginning to design new and amazing fragrances for 2025 and would love your feedback on the initial concept work! I’ve used the results from our last survey that over 4,000 people answered, so I hope you like the sound of these. And thank you if you took part!! We started this brand to bring something entirely new to the laundry industry, and I think these are pretty out there for laundry products. I’ve literally just finished making these concepts (22:30 right now). You know we love hearing what you think and getting your feedback before we develop them further. So if any of the concepts below are a huge no, or a huge yes, please comment on our blog or social post. Also, if theres anything that you think we absolutely NEED which we don’t have or that I didn’t pick up on in the Survey data, please let us know too. Thanks to everyone for their constant feedback and involvement, we love developing this brand with you!
What do you think of these?
Sophisticated Fragrances
Our laundry products smell like designer fragrances. We work with Master Perfumers to blend incredible top, mid and base notes that make your home and clothes smell amazing!
Clean Chemistry
Formulated by UK Chemists, our cleaning formula uses powerful plant-based cleaning chemicals that are non-toxic, biodegradable and kind to skin. All our products are dye-free, vegan and cruelty-free.
1454 comments
Sophia Sangster
Board room could be called “Aspire”.
The fragrances that I’m drawn too are as follows;
1)Soft Aura🥰4
2)When life gives you Lemons💖7
3)Golden Oud 🤩5
4)Under The Stars 🌟6
5)Board Meeting 🤔💭💡1
Mmm I suppose I will try and buy them all as they’re “Opulent” Scented.
🥰💖🥰
Michele Jones
Like all names except “Board Room” although fragrance description sounds lovely. All the others sound inviting the Lemon sounds espcially lush! Hope they will be available as samples ! Soon !
Sharon Day
No 4 and no 7 sound amazing
Joanna
3 & 5 sound heavenly!
SHF
I love Le Labo’s Santal 33 so definitely would try the first. Also 4, 5 and 6.
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