Last month we showed you some new ideas regarding the expansion of our fabric care range! We introduced you to our two brand new product ideas: a Whitening Powder (Blanc Slate) and a Darkening Powder (Back to Black). Your response was AMAZING, so we've decided to move full steam with product development! 🥳
But... we're stuck on something important...the name for the Whitening Powder!
Half of the team LOVES the name Blanc Slate, but they other half thinks it sounds more like a stain remover than a Whitening powder. We're drawing a Blanc! 😉
So what do you think? Should we stick with Blanc Slate, or do you have an even better name in mind? Let us know what you think! We'd love to hear from you.💜
1020 comments
Toni
Blanc Sparkle
White Diamond
Snow White
Crystal Clear
Charlotte Walters
Brillant Blanc (meaning Bright White in French, to toe in with French Blanc)
or Bright Blanc.
Marcelle John
“Etiolate” meaning to lighten or whiten
Rachael Wright
éblouissement blanc (White Dazzle)
Lee
How about “Snow White” –
the term immediately transports peoples visual mind to a pure brilliant natural white, it speaks for itself; Just as fragrances, as in perfumes /colognes etc. Invoke an instant memory.
Alternatively. You’ve already said it yourself.
“Bright Ideas”
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