Hey, it’s Ciara here :)
We want to make your laundry day something you look forward to. We hope that in 2025, we create the even more incredible products for you - and us 🤭 - to use.
Right now, I need to start working on fragrance ideas for the second half of 2025. And I’d love your opinion on what you want to see! I’ve put together a questionnaire that will hopefully find out what you like, and then I’ll take your answers and over the next few days I’ll develop scent moodboards and brands and then show you them to get your feedback on the ideas!
So, if you’ve got a few minutes while watching Squid Games or Gogglebox, take this scent questionnaire, help us develop the future of laundry products! It’s early… but these could end up going in supermarkets.. who knows!!
Thanks for your thoughts in advance. 🥰
Best wishes,
Ciara
214 comments
paige
an earl grey london fog!!!!
Sarah Burrows
I’m lease can you do the oud in the fabric spray
Deana Jeffs
The smell of freshly mowed grass
Megan jo
I think you should give a better measure and also if you could do black cherry like Yankees smell
Kayleigh
Okay it’s not a scent suggestion BUT I would absolutely loveeee to see travel size fabric sprays. Something 100ml so I can shove it in my hand luggage and spritz my clothes/neck pillow… even my seat if it looks funky! That way I can freshen my clothes on the go too. And not have to carry a huge bottle! Also fabric stain remover pens.
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