Hey guys it’s Ciara 👋!! We’d love your input on these new packaging concepts.
The first ever packaging samples of our white and darks powder just arrived in the office!! 🥳 Our mission is to make every wash load something to look forward to, so as well as creating amazing fragrances with you, we also want to create a whole eco system of products that turns the biggest household chore into a ritual! As if it were a beauty routine 💜
These will be game-changers for stop your darks from fading, and whites from greying.
They’ll be an amazing addition to your laundry routine alongside High Maintenance - our all-colour stain remover! But we’d love your input on these questions to develop them further;
1. Back to Black box - black on black, or silver on black?
2. Tagline idea for Blanc Slate or Back to Black?
3. Should we change High Maintenance to holographic/multi-coloured print to show “all-colour” stain remover
We’d love to hear your opinion on how the packaging should look! We’re creating the formula for the powders so we’ll do some free testers for you guys to sample in the new year 🥰.. especially excited about the Darks powder!!! 🥳
260 comments
Laurence DLB
Black on Black for coloured clothes- so chic (noone keeps reading what’s on the box)
Holographic for white clothes
Gillian Smith
Black on black is very chic!
Definitely the hologram design!
Karen
Silver on black and definitely holographic
Hannah Louise Barnes
I like the black on black :) it looks classy, the other one looks awesome but I just like the vibe.
I like the idea of going holographic as it shows it is for multi colours.
Tagline wise, for Blanc Slate : shine bright like a diamond or Glow up, Freshen up and repeat?
Sheetal Prabhakar
Silver on black 😍
Holographic for sure!
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