Hey guys it’s Ciara 👋!! We’d love your input on these new packaging concepts.
The first ever packaging samples of our white and darks powder just arrived in the office!! 🥳 Our mission is to make every wash load something to look forward to, so as well as creating amazing fragrances with you, we also want to create a whole eco system of products that turns the biggest household chore into a ritual! As if it were a beauty routine 💜
These will be game-changers for stop your darks from fading, and whites from greying.
They’ll be an amazing addition to your laundry routine alongside High Maintenance - our all-colour stain remover! But we’d love your input on these questions to develop them further;
1. Back to Black box - black on black, or silver on black?
2. Tagline idea for Blanc Slate or Back to Black?
3. Should we change High Maintenance to holographic/multi-coloured print to show “all-colour” stain remover
We’d love to hear your opinion on how the packaging should look! We’re creating the formula for the powders so we’ll do some free testers for you guys to sample in the new year 🥰.. especially excited about the Darks powder!!! 🥳
260 comments
Miki Pryce
Love your mission, and your company, but I would like to know more about your packaging and how sustainable/recyclable it is as this is very important to what I will choose.
Love to hear from your
Miki
Tia Baker
CAN NOT WAIT FOR THIS THE BEST STUFF!! Having 3 kids, baby twins, and two dogs AND a partner with a lucky job this high maintenance saves my laundry so I can’t wait to see yhid stuff in action 😍
Hannah Kennedy
Silver and black definitely, And I like Back to black.
LOVE high maintenance and think you should have multicoloured on the packaging!
Ross JD Grant
1. Back on Black
2. Blanc Slate
3. Holographic/multi-coloured
Mjavy
I think back to black is quite sophisticated in the black packaging. Holographic is great but please consider if there is an environmental impact. I’d rather have a healthier eco system than a fancy box
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