04 August 2023
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Elixir Development Update!
500 prototype products are now in testing in homes all over the UK! Feedback is coming in every day as people test the earliest stage Elixir product. We’re so excited to hear so many people loving it already, with 72% saying they prefer it to traditional scent beads as it didn’t leave any residue/marks and they found it easier to dose in the tray.
Thank you to everyone testing the first ever Elixir product, we really appreciate your feedback and we can't wait to make amazing laundry products with you!
Check out a preview of the concept packaging for the Elixir products. It’s designed to fit perfectly beside your Laundry Shampoo + Conditioner bottles - ideal for organisation and space saving. Just add two pumps, or as many as you like to your conditioner tray for a fragrance boost! The colours will match the current bottles, so this one is the Celestial Elixir concept bottle. The bottles fade to clear so you can easily see when you’ll need to top up again. We’d love to know your thoughts at this stage! Comment below what you think, and we’ll keep you posted on our progress!
Here’s some of the initial feedback from those testing the Oud Elixir! 50% of testers have now filled in the feedback form, so we’ll continue to review the performance as it comes into us to make these the best products possible for you!
43 comments
Sheri Browning
Can’t wait for the elixir to come out for all the products. I am fairly new to your brand but I’m loving it
Lindsa Wylie
Would it not be better to make the laundry shampoo and the conditioner stronger with the scent, rather than make another product to use up more plastics?
Yvonne Ford
Just want to say thank you for offering reward points they are a great help when you collect enough points for some free products. Don’t change who you set out to be in the beginning as you grow.
Yvonne Ford
Mike
Elixir gave off a much stronger scent than your laundry liquid and conditioner. I liked how the scent remained on my laundry and could smell it around the house.
Looking forward to more products – especially the powder.
Mike
Jack Snow
Will there be any other elixir testers to try? I’m obviously happy to pay for them.
They sound great.
Thanks Jack
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